Creating balanced,
pleasing to the eye outfits are not just made by those with a gift for
'style'; there are colour matching rules, when applied to an outfit
they complement, blend, or accentuate one another. These rules
compliment the outfit creation and selling process, as each combination makes a
certain statement about the owner e.g. 'casual', 'formal', 'powerful',
'subtle' etc.
The basis of a business
outfit are the suit colours: black, grey, navy (light grey and tan).
The first addition
to the suit is a shirt.
The shirt is a
lighter shade of the colour of the suit
– this accentuates the suit,
– this accentuates the suit,
e.g. Black suit w/
white shirt. (strong contrast)
e.g. Navy Suit w/
light blue shirt. (subtle contrast)
The shirt is a
darker shade of the colour of the suit,
– this accentuates the shirt (better for casual outfits),
– this accentuates the shirt (better for casual outfits),
e.g. Light grey suit
w/ black shirt.
e.g. Tan suit, brown
shirt.
Harmonious match,
colours left and right of the suit's colour on the colour wheel:
Interesting and subtle,
Interesting and subtle,
e.g. Navy suit w/
plum or blue shirt (lighter shade of shirt = formal).
The second addition to the suit is a tie.
The tie has one of the
following colour relationships with the suit and shirt, or more
relationships when it has multiple colours in a pattern, this allows
it to stand out as a feature of the outfit.
Contrasting match,
colours at opposite ends of the wheel:
e.g. Navy suit w/ cream or yellow tie.
e.g. Blue shirt w/
red tie.
Harmonious match,
colours left and right of the main colour on the colour wheel:
for an interesting,
easy on the eye combination,
e.g. Navy suit w/ purple or royal blue tie.
e.g. Forest green
shirt w/ teal or green tie.
Monochromatic match,
different shades of the same colour:
for subtle
unaccented outfits, emphasis goes on textures,
e.g. Grey suit w/
dark grey tie (different texture).
The third additions to the suit are shoes and a belt.
Contrasting match:
strong contrast,
strong accent on the shoes,
e.g. Navy Suit w/
brown shoes and belt.
Monochromatic match:
easy to match, easy
on the eye,
e.g. Grey suit w/ black shoes and belt.
Harmonious match:
creates an
interesting mix of colours,
e.g. Charcoal suit w/
brown or oxblood (red-brown) shoes.
Rules on matching
colours:
- Keep to one pattern only per outfit, even if the colours match
- Limit yourself to 3 colours (inc neutrals – black, white, grey) per outfit, unless the additional colours make up a pattern or print
- Don't mix black with brown shoes (unless there are additional brown accessories)
- Don’t mix black and navy
- Don’t mix white and cream
- Brown and grey should be mixed with like tones (e.g., light brown w/ light grey)