"Without tradition, art is a flock of sheep

without a shepherd. Without innovation,

it is a corpse." 

Winston Churchill

Management through Mastery, Autonomy and Purpose

Since working in jobs concerned directly with supply and demand, I have engaged in the study of behavioral economics, particularly what motivates people to work more effectively and efficiently, and what motivates people to consume.

The need to motivate employees and customers is fundamental to any business. While management and marketing are concerned with different sectors of business, though they share the same aim of motivating people.